000			04933cam a2200445Ii 4500
001			ocn870211165
003			OCoLC
005			20240430145448.0
008			140207s2014 enka b 001 0 eng d
015			_aGBB320323 _2bnb
020			_a9781856048743 (paperback) : _c85.00
020			_a1856048748 (paperback) : _c85.00
035			_a(OCoLC)870211165
040			_aUKDBK _beng _erda _cUKDBK _dYDXCP _dOCLCQ _dELW _dBEDGE
049			_aTSAA
050	1	4	_aQA76.9.D343 _b.S78 2014
090			_aQA 76.9 .D343 S78 2014
090			_aQA 76.9 .D343 S78 2014
100	1		_aStuart, David _q(David Patrick), _eauthor. _9158024
245	1	0	_aWeb metrics for library and information professionals / _cDavid Stuart.
260			_aLondon : _bFacet Publishing, _c2014.
300			_avii, 199 pages : _billustrations ; _c24 cm
504			_aIncludes bibliographical references (pages 177-193) and index.
505	0		_a1. Introduction. Metrics -- Indicators -- Web metrics and Ranganathan's laws of library science -- Web metrics for the library and information professional -- The aim of this book -- The structure of the rest of this book -- 2. Bibliometrics, webometrics and web metrics. Web metrics -- Information science metrics -- Web analytics -- Relational and evaluative metrics -- Evaluative web metrics -- Relational web metrics -- Validating the results -- 3. Data collection tools. The anatomy of a URL, web links and the structure of the web -- Search engines 1.0 -- Web crawlers -- Search engines 2.0 -- Post search engine 2.0: fragmentation -- 4. Evaluating impact on the web. Websites -- Blogs -- Wikis -- Internal metrics -- External metrics -- A systematic approach to content analysis -- 5. Evaluating social media impact. Aspects of social network sites -- Typology of social network sites -- Research and tools for specific sites and services -- Other social network sites -- URL shorteners: web analytic links on any site -- General social media impact -- Sentiment analysis -- 6. Investigating relationships between actors. Social network analysis methods -- Sources for relational network analysis -- 7. Exploring traditional publications in a new environment. More bibliographic items -- Full text analysis -- Greater context -- 8. Web metrics and the web of data. The web of data -- Building the semantic web -- Implications of the web of data for web metrics -- Investigating the web of data today -- SPARQL -- Sindice -- LDSpider: an RDF web crawler -- 9. The future of web metrics and the library and information professional. How far we have come -- The future of web metrics -- The future of the library and information professional and web metrics.
520			_aThis is a practical guide to using web metrics to measure impact and demonstrate value. The web provides an opportunity to collect a host of different metrics, from those associated with social media accounts and websites to more traditional research outputs. This book is a clear guide for library and information professionals as to what web metrics are available and how to assess and use them to make informed decisions and demonstrate value. As individuals and organizations increasingly use the web in addition to traditional publishing avenues and formats, this book provides the tools to unlock web metrics and evaluate the impact of this content. The key topics covered include: bibliometrics, webometrics and web metrics; data collection tools; evaluating impact on the web; evaluating social media impact; investigating relationships between actors; exploring traditional publications in a new environment; web metrics and the web of data; the future of web metrics and the library and information professional. The book will provide a practical introduction to web metrics for a wide range of library and information professionals, from the bibliometrician wanting to demonstrate the wider impact of a researcher's work than can be demonstrated through traditional citations databases, to the reference librarian wanting to measure how successfully they are engaging with their users on Twitter. It will be a valuable tool for anyone who wants to not only understand the impact of content, but demonstrate this impact to others within the organization and beyond.
630	0	0	_aResource description & access. _9158025
650		0	_aWebometrics. _9158026
650		0	_aData mining. _9158027
650		0	_aLibrary science. _9158028
650		7	_aInternet. _2eclas _9158029
650		7	_aBibliothèques. _2eclas _9121044
650		7	_aServices d'information. _2eclas _9158030
650		7	_aFouille de données. _2eclas _9158032
650		7	_aAnalyse statistique. _2eclas _9158033
650		7	_aEvaluation. _2eclas _9158034
907			_a40201 _b04-17-14 _c04-17-14
942			_cBOOK _01
998			_aaudmc _b04-17-14 _cm _da _en _feng _genk _h0
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999			_c40201 _d40201