000 | 02737cam a2200421 a 4500 | ||
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001 | ocm81150506 | ||
003 | OCoLC | ||
005 | 20240430145446.0 | ||
008 | 070129s2008 maua b 001 0 eng | ||
010 | _a 2007003858 | ||
019 | _a779893011 | ||
020 | _a9781405163095 (pbk. : alk. paper) | ||
020 | _a1405163097 (pbk. : alk. paper) | ||
020 | _a9781405163088 (hardcover : alk. paper) | ||
020 | _a1405163089 (hardcover : alk. paper) | ||
035 |
_a(OCoLC)81150506 _z(OCoLC)779893011 |
||
040 |
_aDLC _beng _cDLC _dYDX _dBAKER _dBTCTA _dYDXCP _dBWK _dOCLCG _dTEX _dDEBBG _dOCL _dZ8R _dOCLCQ _dTULIB _dOCLCO _dOCLCF _dOCLCA |
||
049 | _aTSAA | ||
050 | 0 | 0 |
_aHD30.28 _b.G72 2008 |
090 | _aHD 30.28 .G72 2008 | ||
090 | _aHD 30.28 .G72 2008 | ||
100 | 1 |
_aGrant, Robert M., _d1948- _9157595 |
|
245 | 1 | 0 |
_aContemporary strategy analysis / _cRobert M. Grant. |
250 | _a6th ed. | ||
260 |
_aMalden, MA : _bBlackwell Pub., _c2008. |
||
300 |
_axiii, 482 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _a1. The concept of strategy -- 2. Goals, values, and performance -- 3. Industry analysis : the fundamentals -- 4. Further topics in industry and competitive analysis -- 5. Analyzing resources and capabilities -- 6. Organization structure and management systems -- 7. The nature and sources of competitive advantage -- 8. Cost advantage -- 9. Differentiation advantage -- 10. Industry evolution and strategic change -- 11. Technology-based industries and the management of innovation -- 12. Competitive advantage in mature industries -- 13. Vertical integration and the scope of the firm -- 14. Global strategies and the multinational corporation -- 15. Diversification strategy -- 16. Managing the multibusiness corporation -- 17. Current trends in strategic management. | |
520 | 1 | _a"The preeminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice. The new edition provides a fully updated analysis of competitive advantage at business and corporate level."--Jacket. | |
650 | 0 |
_aStrategic planning. _9157596 |
|
650 | 0 | 7 |
_aStrategische Planung. _2swd _992866 |
650 | 0 | 7 |
_aUnternehmensplanung. _2swd _9157597 |
650 | 7 |
_aStrategic planning. _2fast _0(OCoLC)fst01134371 _9157596 |
|
907 |
_a40141 _b04-15-14 _c04-15-14 |
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942 |
_cBOOK _00 |
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998 |
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_c40141 _d40141 |