000 02094cam a22003974a 4500
001 37990
003 AE-DuAU
005 20241127174111.0
008 101130s2011 nyu 001 0 eng
010 _a 2010050679
020 _a9781568989792 (pbk.) :
_c24.95
020 _a1568989792 (pbk.) :
_c24.95
040 _aDLC
_cDLC
050 0 0 _aNC997
_b.G674 2011
069 _a09436913
090 _aNC 997 .G674 2011
245 0 0 _aGraphic design thinking :
_bbeyond brainstorming /
_cedited by Ellen Lupton.
246 3 0 _aBeyond brainstorming
250 _a1st ed.
260 _aNew York :
_bPrinceton Architectural Press ;
_aBaltimore :
_bMaryland Institute College of Art,
_c2011.
300 _a184 p. :
_bill. (some col.) ;
_c22 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aIncludes index.
505 0 _aIntroduction -- The design process -- How to define problems -- Brainstorming -- Mind mapping -- Interviewing -- Focus groups -- Visual research -- Brand matrix -- Brand books -- Site research -- Refining the creative brief -- How to get ideas -- Visual brain dumping -- Forced connections -- Action verbs -- Everything from everywhere -- Rhetorical figures -- Icon, index, symbol -- Sandboxing -- Co-design -- Visual diary -- Lost in translation -- Concept presentations -- How to create form -- Sprinting -- Alternative grids -- Kit of parts -- Brand languages -- Mock-ups -- Physical thinking -- Take the matter outside -- Unconventional tools -- Regurgitation -- Reconstruction -- How designers think -- How do you get in the mood? -- How do you create form? -- How do you edit?
650 0 _aGraphic arts
_xTechnique.
_9143306
650 0 _aCreative thinking.
_9143309
700 1 _aLupton, Ellen.
_9143311
852 1 _9P24.95usd
907 _a37990
_b02-04-13
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942 _cBOOK
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