000			01473nam a2200373Ia 4500
001			37114
005			20240430145239.0
008			111116s2012 enka b 001 0 eng d
010			_aoc2012613987
016	7		_a016031442 _2Uk
020			_a9781856048064 (pbk.) : _c99.95
020			_a1856048063 (pbk.) : _c99.95
040			_aUTO _cUTO _dUKMGB _dYDXCP _dCDX _dXFF _dNLE _dOCLCO _dYNK _dSTF _dIXA _dTXI _dBTCTA
050		4	_aZ716.3 _b.P68 2012
069			_a09341641
090			_aZ 716.3 .P68 2012
100	1		_aPotter, Ned. _9136542
245	0	4	_aThe library marketing toolkit / _cNed Potter.
246	3		_aLibrary marketing tool kit
260			_aLondon : _bFacet Publishing, _c2012.
300			_axxii, 218 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references (p. [201]-203) and index.
520	8		_aThis practical guide offers coverage of every element of library marketing and branding for all sectors, including archives and academic, public and special libraries.
650		0	_aLibraries _xMarketing. _9136545
650		0	_aBranding (Marketing) _xLibraries. _9136547
650		0	_aLibraries _xPublic relations. _9136548
650		0	_aAdvertising _xLibraries. _9136550
852	1		_9P99.95usd
907			_a37114 _b11-12-12 _c11-11-12
942			_cBOOK _03
998			_aaudmc _b11-11-12 _cm _da _e- _feng _genk _h4
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999			_c37114 _d37114