000			01716cam a2200361Ma 4500
001			ocn732792162
003			OCoLC
005			20240430145149.0
008			110607s2011 enk 000 0 eng d
016	7		_a015820062 _2Uk
020			_a9781907722356 (pbk.) : _c22.65
020			_a1907722351 (pbk.) : _c22.65
035			_a(OCoLC)732792162
040			_aNLE _cNLE _dYBM _dLND _dUKMGB
049			_aTSAA
050	1	4	_aHF6146.I58 _bT29 2011
090			_aHF 6146 .I58 _bT29 2011
100	1		_aTaylor, David. _9124908
245	1	0	_aFusion : _bthe new way of marketing / _cDavid Taylor & David Miles.
260			_bEcademy Press, _c2011.
300			_a181 p. ; _c22 cm.
505	0		_aThe world has changed -- Ensure your website is your marketing strategy -- Social media has a powerful role to play -- Reach a potentially vast audience for virtually no extra cost -- Reduce spending on out-of-date marketing activities -- Define who you are as an organisation -- Crete a comprehensive online marketing strategy -- Make sure your website is up to the job -- Driving traffic to your website with AdWords -- Build your brand through face-to-face marketing -- Create a social media culture -- Next steps.
650		0	_aInternet advertising. _9124909
650		0	_aInternet marketing. _9124911
650		0	_aOnline social networks _xEconomic aspects. _9124913
650		0	_aInformation society _xEconomic aspects. _9124916
650		0	_aWeb sites _xMarketing. _9124918
700	1		_aMiles, David. _9124920
907			_a35869 _b05-27-12 _c05-27-12
942			_cBOOK _00
998			_aaudmc _b05-27-12 _cm _da _e- _feng _genk _h0
945			_g0 _i5091802 _j0 _laudmc _o- _p84.00 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi13107380 _z05-23-12
999			_c35869 _d35869