000			01861cam a2200349 a 4500
001			35757
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008			061220s2006 njua b 001 0 eng d
010			_a 2006299877
020			_a9780471789765 : _c32.50
020			_a0471789763 : _c32.50
050	0	0	_aHF5718.22 _b.S74 2007
090			_aHF 5718.22 .S74 2007
100	1		_aSteel, Jon. _9123777
245	1	0	_aPerfect pitch : _bthe art of selling ideas and winning new business / _cJon Steel.
260			_aHoboken, N.J. : _bJohn Wiley & Sons ; _aChichester : _bJohn Wiley [distributor], _cc2007.
300			_axxv, 262 p. : _bill. ; _c24 cm.
505	0		_aIntroduction : an audience with Steve Jobs -- Presentation crimes : why most presentations fail -- Imperfect pitch : the People of the State of California v. Orenthal James Simpson -- Bill Clinton, Johnnie Cochran, and a London hooker : learning from the world's best presenters -- Making connections : planning the perfect pitch -- Trevor's sledgehammer : creating room for thought -- We will fight them in the boardroom : how to ruin a great idea by presenting it badly -- Benign dictatorship : leading the perfect team pitch -- The pitch and beyond : how to leave the client wanting more -- The perfect pitch : London's winning bid for the 2012 Olympic Games.
500			_a"An Adweek book."
504			_aIncludes bibliographical references (p. 249-252) and index.
650		0	_aBusiness presentations. _9123781
650		0	_aSelling. _9123783
650		0	_aAdvertising. _9123785
730	0		_aAdweek (2003) _972246
852	1		_9P32.50usd
907			_a35757 _b05-28-12 _c05-23-12
942			_cBOOK _04
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