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| 001 | 34686 | ||
| 003 | AE-DuAU | ||
| 005 | 20241127173158.0 | ||
| 008 | 730815s1974 ilua b 001 0 eng | ||
| 010 | _a 73003970 | ||
| 020 |
_a9781111579715 (pbk.) : _c174.95 |
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| 020 |
_a1111579717 (pbk.) : _c174.95 |
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| 050 | 0 |
_aHF5415 _b.K779 2013 |
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| 090 | _aHF 5415 .K779 2013 | ||
| 100 | 1 |
_aKurtz, David L. _916337 |
|
| 245 | 1 | 0 |
_aContemporary marketing/ _cDavid L. Kurtz. |
| 250 | _a2013 ed. | ||
| 260 |
_aMason, OH: _bSouth-Western Pub., _c2013. |
||
| 300 |
_axxxiv, 669, 38, 30, 14 p. _bcol. ill. _c24 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
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| 338 |
_2rdacarrier _avolume _bnc |
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| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing. _9112652 |
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_a34686 _b02-09-12 _c02-09-12 |
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_cBOOK _00 |
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