000 01560cam a2200349 a 4500
001 34496
003 DLC
005 20240430145059.0
008 090506s2010 ilua 001 0 eng
010 _a 2009016829
020 _a9780838910009 (pbk.) :
_c48.00
020 _a0838910009 (pbk.) :
_c48.00
050 0 0 _aZ716.3
_b.D69 2010
090 _aZ 716.3 .D69 2010
100 1 _aDowd, Nancy,
_d1956-
_9110398
245 1 0 _aBite-sized marketing :
_brealistic solutions for the overworked librarian /
_cNancy Dowd, Mary Evangeliste, & Jonathan Silberman.
260 _aChicago :
_bAmerican Library Association,
_c2010.
300 _axi, 140 p. :
_bill. ;
_c26 cm.
500 _aIncludes index.
505 0 _aWord-of-mouth marketing -- Bring your library to life with a story -- How to market electronic resources -- Public relations 101 -- Outreach -- Advocacy -- The new marketing tools -- Design -- Branding -- Marketing best practices.
520 _aFilled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.
650 0 _aLibraries
_xMarketing.
_9110399
650 0 _aLibraries
_xPublic relations.
_9110400
700 1 _aEvangeliste, Mary.
_9110401
700 1 _aSilberman, Jonathan,
_d1982-
_99168
852 1 _9P48.00usd
907 _a34496
_b02-01-12
_c01-26-12
942 _cBOOK
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