000 01817cam a2200325 a 4500
001 31837
005 20240430144928.0
008 091217s2010 njua b 001 0 eng
010 _a 2009051051
015 _aGBB027784
_2bnb
016 7 _a015489347
_2Uk
020 _a9780470539392 :
_c49.95
020 _a0470539399 :
_c49.95
050 0 0 _aHF5681.I55
_bH83 2010
090 _aHF 5681 .I55 H83 2010
100 1 _aHubbard, Douglas W.,
_d1962-
_913592
245 1 0 _aHow to measure anything :
_bfinding the value of "intangibles" in business /
_cDouglas W. Hubbard.
250 _a2nd ed.
260 _aHoboken, N.J. :
_bWiley,
_cc2010.
300 _axv, 304 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _aIntangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, and Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk through modeling -- Measuring the value of information -- The transition : from what to measure to how to measure -- Sampling reality: how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement methods : applied information economics.
650 0 _aIntangible property
_xValuation.
_966232
852 1 _9P49.95usd
907 _a31837
_b03-22-11
_c03-22-11
942 _cBOOK
_00
998 _aaudmc
_b03-22-11
_cm
_da
_e-
_feng
_gnju
_h0
945 _g0
_i5046522
_j0
_laudmc
_o-
_p183.31
_q-
_r-
_s-
_t1
_u0
_v0
_w0
_x0
_yi12276947
_z03-22-11
999 _c31837
_d31837