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008 | 100623s2011 nyua b 001 0 eng | ||
010 | _a 2010026599 | ||
020 |
_a9780071742320 (pbk.) : _c25.00 |
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020 |
_a0071742328 (pbk.) : _c25.00 |
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050 | 0 | 0 |
_aHF5718.5 _b.F74 2011 |
069 | _a09363011 | ||
090 | _aHF 5718.5 .F74 2011 | ||
100 | 1 |
_aFreed, Richard C., _d1946- _928358 |
|
245 | 1 | 0 |
_aWriting winning business proposals / _cRichard C. Freed, Joseph D. Romano, Shervin Freed. |
250 | _a3rd ed. | ||
260 |
_aNew York : _bMcGraw-Hill, _cc2011. |
||
300 |
_aviii, 311 p. : _bill. ; _c24 cm. |
||
505 | 0 | _aUnderstanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process. | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aProposal writing in business. _958526 |
|
650 | 0 |
_aBusiness report writing. _9144771 |
|
700 | 1 |
_aRomano, Joseph D. _9144772 |
|
700 | 1 |
_aFreed, Shervin. _928358 |
|
852 | 1 | _9P25.00usd | |
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