000 | 02251cam a2200409 a 4500 | ||
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001 | 2007051923 | ||
003 | DLC | ||
005 | 20240430144521.0 | ||
008 | 080103s2008 ohua b 001 0 eng | ||
010 | _a 2007051923 | ||
015 |
_aGBA851816 _2bnb |
||
016 | 7 |
_a014575311 _2Uk |
|
020 |
_a9781600610080 (pbk.) : _c19.99 |
||
020 |
_a1600610080 (pbk.) : _c19.99 |
||
050 | 0 | 0 |
_aHF5415 _b.B42944 2008 |
069 | _a05108624 | ||
090 | _aHF 5415 .B42944 2008 | ||
090 | _aHF 5415 .B42944 2008 | ||
100 | 1 |
_aBenun, Ilise, _d1961- _9105774 |
|
245 | 1 | 4 |
_aThe designer's guide to marketing and pricing : _bhow to win clients and what to charge them / _cIlise Benun and Peleg Top. |
250 | _a1st ed. | ||
260 |
_aCincinnati, Ohio : _bHow Books, _cc2008. |
||
300 |
_a275 p. : _bill. ; _c23 cm. |
||
504 | _aIncludes bibliographical references (p. 266-269) and index. | ||
505 | 0 | _aWho is my market? Everything flows from the market -- How and where do I meet my clients and prospects? Locations and techniques for connecting with potential clients -- How should I present myself? Creating your "personal brand" -- Which marketing tools should I use? Choosing and using the most effective marketing tools : how to create a marketing machine -- What should I say to them? Communicating with clients or potential clients -- How do I stay in touch? The follow-up process, step by step -- How do I talk about money? Talking about money and getting the client to talk about money -- What should I charge? Estimating a project and figuring out how much to charge -- What should be in my proposal? Getting from proposal to signed contract -- How do I negotiate a contract? -- How do I manage my money? -- How should I grow my business?. | |
650 | 0 |
_aMarketing. _9105775 |
|
650 | 0 |
_aPricing. _9105777 |
|
700 | 1 |
_aTop, Peleg. _9105780 |
|
852 |
_9p19.99 _y05-18-2010 |
||
907 |
_a23993 _b08-06-10 _c08-06-10 |
||
942 |
_cBOOK _00 |
||
998 |
_aaudmc _b05-18-10 _cm _da _e- _feng _gohu _h4 |
||
935 | _aPO39171 | ||
945 |
_g0 _i603703 _j0 _laudmc _nCopy Type:01 - Books _o- _p73.46 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi10313035 _z08-06-10 |
||
999 |
_c23993 _d23993 |