000 01939cam a2200385 a 4500
001 2008012190
003 DLC
005 20240430144507.0
008 080320s2009 njuabf b 001 0 eng
010 _a 2008012190
020 _a9780132339421 (hbk.) :
_c29.99
020 _a0132339420 :
_c29.99
050 0 0 _aHF3876.5
_b.M34 2009
069 _a09664393
090 _aHF 3876.5 .M34 2009
090 _aHF 3876.5 .M34 2009
100 1 _aMahajan, Vijay.
_987411
245 1 0 _aAfrica rising :
_bhow 900 million African consumers offer more than you think /
_cVijay Mahajan ; with Robert E. Gunther.
260 _aUpper Saddle River, N.J. :
_bWharton School Pub.,
_cc2009.
300 _axii, 260 p., [16] p. of plates :
_bill. (chiefly col.), maps (chiefly col.) ;
_c24 cm.
504 _aIncludes bibliographical references (p. 221-237) and index.
505 0 _aBaking bread in Zimbabwe -- Africa is richer than you think -- The power of Africa two -- Harnessing the Hanouti: opportunities in organizing the market -- Building Mama Habiba an ice factory: opportunities in infrastructure -- Running with the cheetah generation: opportunities in Africa's youth market -- Hello to Nollywood: opportunities in media and entertainment -- Coming home: opportunities in the African diaspora -- Conclusion: Ubuntu market.
650 0 _aInvestments, Foreign
_zAfrica.
_999612
650 0 _aInternational business enterprises
_zAfrica.
_999614
651 0 _aAfrica
_xCommerce.
_999617
651 0 _aAfrica
_xEconomic conditions.
_999619
852 _9p29.99
_y10-04-2009
907 _a23567
_b08-06-10
_c08-06-10
942 _cBOOK
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