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001			2007007124
003			DLC
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008			070221s2008 maua b 001 0 eng
010			_a 2007007124
020			_a020552365X (pbk.) : _c95.00
020			_a9780205523658 :
024	0		_a9780205523658
040			_aDLC _cDLC _dYDX _dBAKER _dBTCTA _dYDXCP
050	0	0	_aP90 _b.F628 2008
090			_aP 90 .F628 2008
100	1		_aFolkerts, Jean. _9106967
245	1	4	_aThe media in your life : _ban introduction to mass communication / _cJean Folkerts, Stephen Lacy, Ann Larabee.
250			_a4th ed.
260			_aBoston, MA : _bPearson/Allyn and Bacon, _cc2008.
300			_axxx, 460 p. : _bill. (chiefly col.) ; _c28 cm.
504			_aIncludes bibliographical references (p. 423-435) and index.
520			_aAn introductory college-level text examining the professional and cultural aspects of mass media within an economic framework. The text's 16 chapters address the history of mass communication; books, newspapers, magazines, the movies, radio, television, music, the recording industry, and computers; regulation; ethics; public relations; advertising; and current research on mass communication. Annotation copyrighted by Book News, Inc., Portland, OR Distributed by Syndetic Solutions, Inc.
650		0	_aMass media. _9106971
700	1		_aLacy, Stephen, _d1948- _951438
700	1		_aLarabee, Ann, _d1957- _9106973
852			_9p95.00 _y10-18-2007
907			_a20440 _b08-06-10 _c08-06-10
942			_cBOOK _01
998			_aaudmc _b10-18-07 _cm _da _e- _feng _gmau _h4
935			_a26887
945			_g0 _i250523 _j0 _laudmc _nCopy Type:01 - Books _o- _p349.13 _q- _r- _s- _t1 _u1 _v0 _w1 _x0 _yi10272446 _z08-06-10
999			_c20440 _d20440