000			01490cam a22004094a 4500
001			ocm00006637
003			AU
005			20240430144316.0
008			010516s2001 si a b 001 0 eng
010			_a 2001026637
020			_a9780471479109 (pbk.) : _c29.95
020			_a0471479101 (pbk.) : _c29.95
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHD69.B7 _b.T45 2001
069			_a08873162
090			_aHD 69 .B7 .T45 2001
090			_aHD 69 .B7 .T45 2001
100	1		_aTemporal, Paul. _926880
245	1	0	_aBranding in Asia : _bthe creation, development, and management of Asian brands for the global market / _cPaul Temporal.
250			_aRev. ed.
260			_aSingapore ; _aNew York, Ny : _bWiley, _cc2001.
300			_aix, 291 p. : _bill. ; _c23 cm.
500			_aIncludes index.
500			_aFirst ed. published in 2000.
650		0	_aBrand name products _vCase studies. _9101362
650		0	_aMarketing _vCase studies. _9101366
650		0	_aCompetition, International _vCase studies. _9101369
852			_9p29.95 _y05-23-2007
907			_a20080 _b08-12-10 _c08-06-10
942			_cBOOK _01
998			_aaudmc _b05-23-07 _cm _da _e- _feng _gsi _h0
935			_aPO20127
945			_g0 _i694455 _j0 _laudmc _nCopy Type:01 - Books _o- _p110.07 _q- _r- _s- _t1 _u1 _v0 _w1 _x0 _yi10268443 _z08-06-10
999			_c20080 _d20080