000 01445cam a22003974a 4500
001 2005033280
003 DLC
005 20240430144148.0
008 051117s2006 enka b 001 0 eng
010 _a 2005033280
015 _aGBA612649
_2bnb
016 7 _a013375663
_2Uk
020 _a0749445661 :
_c39.95
040 _aDLC
_cDLC
_dBAKER
_dUKM
_dC#P
_dDLC
041 1 _aeng
_hfre
042 _apcc
050 0 0 _aHF5415.15
_b.L445 2006
069 _a03851879
090 _aHF 5415.15 .L445 2006
090 _aHF 5415.15 .L445 2006
100 1 _aLehu, Jean-Marc.
_986848
245 1 0 _aBrand rejuvenation :
_bhow to protect, strengthen & add value to your brand to prevent it from ageing /
_cJean-Marc Lehu ; [translated by Anglia Translations].
260 _aLondon, Eng. ;
_aPhiladelphia, Pa. :
_bKogan Page,
_cc2006.
300 _axii, 252 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. [225]-234) and index.
650 0 _aProduct management.
_986849
650 0 _aProduct life cycle.
_986850
852 _9p39.95
_y02-12-2007
907 _a17254
_b08-12-10
_c08-06-10
942 _cBOOK
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_nCopy Type:01 - Books
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_p146.82
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999 _c17254
_d17254