000 | 02024nam a22003618a 4500 | ||
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001 | 2003043207 | ||
003 | DLC | ||
005 | 20240430144028.0 | ||
008 | 050915s2003 nyu b 000 0 eng | ||
010 | _a 2003043207 | ||
020 |
_a1591020859 _c22.80 |
||
040 |
_aDLC _cDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5827.85 _b.R45 2003 |
090 | _aHF 5827.85 .R45 2003 | ||
100 | 1 |
_aReichert, Tom. _978139 |
|
245 | 1 | 4 |
_aThe erotic history of advertising / _cTom Reichert. |
260 |
_aAmherst, N.Y. : _bPrometheus Books, _c2003. |
||
263 | _a0303 | ||
300 | _ap. cm. | ||
504 | _aIncludes bibliographical references. | ||
505 | 0 | _aSex and Money -- Age of Innocence? The Early Years -- Smoke and Leers: 1850-1900 -- Passion Plays: 1900-1925 -- Show and Sell: 1925-1950 -- Intimate Intimations: 1950-1975 -- Reaching Maturity? Contemporary Campaigns -- Packaged Goods: Intimates and Underwear -- Designer Desire: Jeans -- Arousing Aspirations: Lifestyle Apparel and High-Fashion -- Aromatic Aphrodisiacs: Fragrance -- Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- One Degree of Separation: Condoms, Videos, and VD -- PC Envy: Internet Advertising and Beyond. | |
520 | 0 | _aDespite polls indicating the public would like to see less sex in advertising, Americans don't mean what they say, according to this exploration of erotic ads across the decades. Illustrations throughout. | |
650 | 0 |
_aSex in advertising. _978140 |
|
852 |
_9p22.80 _y06-28-2003 |
||
907 |
_a14721 _b08-06-10 _c08-06-10 |
||
942 |
_cBOOK _00 |
||
998 |
_aaudmc _b06-28-03 _cm _da _e- _feng _gnyu _h4 |
||
905 | _aTom Reichert, a professor of advertising at the University of Alabama, has dedicated ten years to studying the prevalence of sex in advertising and its effect on persuasion | ||
935 | _aYBP%5F2ND | ||
945 |
_g0 _i100133 _j0 _laudmc _nCopy Type:01 - Books _o- _p83.79 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi10205342 _z08-06-10 |
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999 |
_c14721 _d14721 |