000			02024nam a22003618a 4500
001			2003043207
003			DLC
005			20240430144028.0
008			050915s2003 nyu b 000 0 eng
010			_a 2003043207
020			_a1591020859 _c22.80
040			_aDLC _cDLC
042			_apcc
050	0	0	_aHF5827.85 _b.R45 2003
090			_aHF 5827.85 .R45 2003
100	1		_aReichert, Tom. _978139
245	1	4	_aThe erotic history of advertising / _cTom Reichert.
260			_aAmherst, N.Y. : _bPrometheus Books, _c2003.
263			_a0303
300			_ap. cm.
504			_aIncludes bibliographical references.
505	0		_aSex and Money -- Age of Innocence? The Early Years -- Smoke and Leers: 1850-1900 -- Passion Plays: 1900-1925 -- Show and Sell: 1925-1950 -- Intimate Intimations: 1950-1975 -- Reaching Maturity? Contemporary Campaigns -- Packaged Goods: Intimates and Underwear -- Designer Desire: Jeans -- Arousing Aspirations: Lifestyle Apparel and High-Fashion -- Aromatic Aphrodisiacs: Fragrance -- Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee -- One Degree of Separation: Condoms, Videos, and VD -- PC Envy: Internet Advertising and Beyond.
520		0	_aDespite polls indicating the public would like to see less sex in advertising, Americans don't mean what they say, according to this exploration of erotic ads across the decades. Illustrations throughout.
650		0	_aSex in advertising. _978140
852			_9p22.80 _y06-28-2003
907			_a14721 _b08-06-10 _c08-06-10
942			_cBOOK _00
998			_aaudmc _b06-28-03 _cm _da _e- _feng _gnyu _h4
905			_aTom Reichert, a professor of advertising at the University of Alabama, has dedicated ten years to studying the prevalence of sex in advertising and its effect on persuasion
935			_aYBP%5F2ND
945			_g0 _i100133 _j0 _laudmc _nCopy Type:01 - Books _o- _p83.79 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi10205342 _z08-06-10
999			_c14721 _d14721