000 | 01756nam a2200337 a 4500 | ||
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001 | ocm00000072 | ||
005 | 20240430143923.0 | ||
008 | 050915s2000 maua 000 0 eng d | ||
020 |
_a1564966801 : _c19.99 |
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_aNjBwBT _cNjBwBT |
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050 | 1 | 4 |
_aHD59.2 _b.E54 2000 |
069 | _a09501184 | ||
090 | _aHD 59.2 .E54 2000 | ||
090 | _aHD 59.2 .E54 2000 | ||
100 | 1 |
_aEnglish, Marc. _971105 |
|
245 | 1 | 0 |
_aDesigning identity : _bgraphic design as a business strategy / _cMarc English. |
260 |
_aGloucester, Mass. : _bRockport Publishers, _cc2000. |
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300 |
_a144 p. : _bill. (some col.) ; _c24 cm. |
||
520 | 0 | _aProfiled in this book are nine case studies each providing insight into a specific business arena, and the unique role design plays in developing an identity as part of a strategy for success. Some of the best designers in the field today explain their process in creating identities, from initial client meetings and planning, through logo development and a wide variety of identity applications. The volume also includes a showcase of identity projects, from local ventures to national enterprises, further details of the objectives of client and designer. | |
650 | 0 | 0 |
_aCorporate image _vCase studies. _971106 |
650 | 0 | 0 |
_aLogos (Symbols) _971107 |
650 | 0 | 0 |
_aGraphic design (Typography) _971108 |
650 | 0 | 0 |
_aAdvertising. _971109 |
852 |
_9p19.99 _y04-03-2002 |
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907 |
_a12586 _b08-06-10 _c08-06-10 |
||
942 |
_cBOOK _01 |
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998 |
_aaudmc _b04-03-02 _cm _da _e- _feng _gmau _h0 |
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935 | _a122001%5FGEN | ||
945 |
_g0 _i626002 _j0 _laudmc _nCopy Type:01 - Books _o- _p73.46 _q- _r- _s- _t1 _u1 _v1 _w1 _x0 _yi10179197 _z08-06-10 |
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999 |
_c12586 _d12586 |