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_a188722906X (pbk.) : _c24.95 |
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_aHF5837 _b.A93 2000 |
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| 090 | _aHF 5837 .A93 2000 | ||
| 090 | _aHF 5837 .A93 2000 | ||
| 100 | 1 |
_aAvery, Jim, _d1947- _928153 |
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| 245 | 1 | 0 |
_aAdvertising campaign planning : _bdeveloping an advertising-based marketing plan / _cJim Avery. |
| 250 | _a3rd ed. | ||
| 260 |
_aChicago : _bCopy Workshop, _c2000. |
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| 300 |
_a264 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aAdvertising campaigns _xPlanning. _970005 |
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| 650 | 0 |
_aAdvertising media planning. _970006 |
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| 650 | 0 |
_aMarketing _xPlanning. _970007 |
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| 852 |
_9p0.00 _y12-08-2003 |
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| 852 |
_9p24.95 _y02-06-2001 |
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| 907 |
_a12275 _b08-16-12 _c08-06-10 |
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_cBOOK _00 |
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_aaudmc _b12-08-03 _cm _da _e- _feng _gilu _h0 |
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| 935 | _a1ST ORDER 2000-2001 | ||
| 945 |
_g0 _i618835 _j0 _laudmc _nCopy Type:01 - Books _o- _p91.69 _q- _r- _s- _t1 _u0 _v0 _w0 _x0 _yi10175441 _z08-06-10 |
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