TY - BOOK AU - Arden,Paul TI - Whatever you think think the opposite SN - 9780141025711 (pbk.): AV - HF5386 .A725 2006 PY - 2006/// CY - London, UK PB - Penguin Books KW - Success in business KW - Decision making N1 - Think the opposite is printed backwards on cover; Cover title N2 - Filled with fun anecdotes, quirky photos, and off-the-wall business advice, the provocative sequel to "It's Not How Good You Are, It's How good You Want to Be" reveals the surprising power of bad decisions. Distributed by Syndetic Solutions, Inc ER -