TY  - BOOK
AU  - Hudson,Simon
AU  - Hudson,Louise
TI  - Marketing for tourism, hospitality & events: a global and digital approach 
SN  - 9781529628081 (paperback)
AV  - G155.A1H8 2024 
PY  - 2024///
CY  - London
PB  - Sage
KW  - Tourism
KW  - Marketing
KW  - Hospitality industry
KW  - Special events
KW  - Travel and Tourism
KW  - ukslc
N1  - Previous edition: 2017; Includes bibliographical references and index
N2  - This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries
ER  -