TY  - BOOK
AU  - Goffin,Keith
AU  - Mitchell,Rick
TI  - Innovation management: effective strategy and implementation 
SN  - 9781137373434
AV  - HD 58.8.G61.3 2017 
PY  - 2017///
CY  - London, [New York, NY]
PB  - Palgrave, Macmillan Education
KW  - Organizational change
KW  - Industrial management
KW  - Strategic planning
KW  - Organizational Innovation
KW  - Changement organisationnel
KW  - Gestion d'entreprise
KW  - Planification strat�egique
KW  - Business and Management
KW  - eflch
KW  - fast
KW  - Innovationsmanagement
KW  - gnd
KW  - ukslc
N1  - First edition: 2005; Includes bibliographical references (pages 376-403) and index; Understanding innovation and innovation management -- Innovation in context -- Service innovation -- Developing an innovation strategy -- Generating innovative ideas -- Selecting the innovation portfolio -- Implementing innovations -- People, culture and organization -- Innovation -- performance and capability
N2  - 'Innovation Management' provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike
ER  -