TY - BOOK AU - Berger,Arthur Asa TI - Media and communication research methods SN - 9781452256573 (paperback) AV - P 91.3.B385 2013 PY - 2013/// CY - Los Angeles PB - SAGE KW - Mass media KW - Research KW - Methodology KW - Communication N1 - Previous edition: 2016; Includes bibliographical references and index ER -