TY - BOOK AU - Drucker,Peter F. AU - Maciariello,Joseph A. TI - Innovation and entrepreneurship: practice and principles T2 - Routledge classics SN - 9781138019195 AV - HB615 .D78 2015eb PY - 2015/// CY - London PB - Routledge KW - Management KW - Entrepreneurship KW - fast N1 - Previous edition: Amsterdam : Butterworth-Heinemann, 2007; Original edition: New York : Harper & Row ; London : Heinemann, c1985; Includes bibliographical references and index; Foreword. Preface. Introduction: The Entrepreneurial Economy Part 1: The Practice of Innovation 1. Systematic Entrepreneurship 2. Purposeful Innovation and the Seven Sources for Innovative Opportunity 3. Source: The Unexpected 4. Source: Incongruities 5. Source: Process Need 6. Source: Industry and Market Structures 7. Source: Demographics 8. Source: Changes in Perception 9. Source: New Knowledge 10. The Bright Idea 11. Principles of Innovation Part 2: The Practice of Entrepreneurship 12. Entrepreneurial Management 13. The Entrepreneurial Business 14. Entrepreneurship in the service Institution 15. The New Venture Part 3: Entrepreneurial Strategies 16. 'Fustest with the Mostest' 17. 'Hit Them Where They Ain't' 18. Ecological Niches 19. Changing Values and Characteristics. Conclusion: The Entrepreneurial Society. Suggested Readings. Index ER -