TY - BOOK AU - Katz,Elihu TI - Canonic texts in media research: are there any? should there be? how about these? SN - 9780745629346 AV - P91.3 .C36 2003 PY - 2003/// CY - Cambridge PB - Polity Press KW - Mass media KW - Philosophy KW - Research KW - Methodology N1 - Includes bibliographical references and index; Critical research at Columbia : Lazarsfeld's and Merton's "Mass Communication, Popular Taste, and Organized Social Action" / Peter Simonson and Gabriel Weimann -- Herzog's "On Borrowed Experience" : its place in the debate over the active audience / Tamar Liebes -- Subtlety of Horkheimer and Adorno : reading "The Cultural Industry" / John Durham Peters -- Benjamin contextualized : on "The Work of Art in the Age of Mechanical Reproduction" / Paddy Scannell -- Redeeming consumption : on Lowenthal's "The Triumph of the Mass Idols" / Eva Illouz -- Community and pluralism in Wirth's "Consensus and Mass Communication" / Eric W. Rothenbuhler -- Audience is a crowd, the crowd is a public : latter-day thoughts on Lang and Lang's "MacArthur Day in Chicago" / Elihu Katz and Daniel Dayan -- Towards the virtual encounter : Horton's and Wohl's "Mass Communication and Para-social Interaction" / Don Handelman -- Harold Adams Innis and his Bias of Communication / Menahem Blondheim -- Canonic anti-text : Marshall McLuhan's Understanding Media / Joshua Meyrowitz -- Retroactive enrichment : Raymond Williams's Culture and Society / John Durham Peters -- Canonization achieved? : Stuart Hall's "Encoding/Decoding" / Michael Gurevitch and Paddy Scannell -- Afterthoughts on Mulvey's "Visual Pleasure" in the age of cultural studies / Yosefa Loshitzky N2 - Media studies is more than 50 years old, and the authors in this text offer their own candidate texts for canonization. Each essay presents a critical reading of one of these classics and debates its candidacy. The texts are summarized, analysed and re-examined for their contemporary relevance ER -