TY - BOOK AU - Collins,James C. AU - Hansen,Morten T. TI - Great by choice: uncertainty, chaos, and luck : why some thrive despite them all SN - 9780062120991 : AV - HF5386 .C736 2011 PY - 2011/// CY - New York, NY PB - HarperCollins Publishers KW - Success in business KW - Case studies KW - Creative ability in business KW - Technological innovations KW - Management N1 - Includes bibliographical references (p. 255-293) and index; Thriving in uncertainty -- 10xers -- Mile march -- Fire bullets, then cannonballs -- Leading above the death line -- SMaC -- Return on luck -- Epilogue: great by choice -- Frequently asked questions ER -