TY  - BOOK
AU  - Brodie,Richard
TI  - Virus of the mind: the new science of the meme 
SN  - 9781401924690 (trade pbk.) :
AV  - HM626 .B76 2010
PY  - 2011///
CY  - Carlsbad, Calif.
PB  - Hay House
KW  - Social psychology
KW  - Genetic psychology
KW  - Contagion (Social psychology)
KW  - Public opinion
KW  - Memetics
N1  - Includes index; Originally published: Seattle, Wash. : Integral Press, c1996; Includes bibliographical references (p. 231-234) index; Memes -- Mind and behavior -- Viruses -- Evolution -- The evolution of memes -- Sex : the root of all evolution -- Survival and fear -- How we get programmed -- Cultural viruses -- The memetics of religion -- Designer viruses (how to start a cult) -- Disinfection
N2  - Virus of the Mind is the first popular book devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society
ER  -