TY - BOOK AU - Lukas,Scott A. TI - The immersive worlds handbook: designing theme parks and consumer spaces SN - 9780240820934 (pbk.) : AV - GV1851 .L85 2013 PY - 2013/// CY - Burlington, MA PB - Focal Press KW - Amusement parks KW - Design KW - Themed environments KW - Senses and sensation in architecture KW - Architecture KW - Psychological aspects N1 - Machine generated contents note: Preface Chapter 1: The Nature of Themed and Immersive Spaces Chapter 2: Designing Effective, Immersive, and Creative Spaces Chapter 3: Atmosphere, Mood, and Effective Spaces Chapter 4: Authenticity, Believability, Realism Chapter 5: The Guest, Experience, and Immersion Research Break Chapter 6: The Brand and the Senses Chapter 7: Material Culture, Technology, and Interactivity Chapter 8: Loyalty, Tradition, Change, and the Future Further Reading Key Terms; Includes bibliographical references and index ER -