TY - BOOK AU - Jacoby,Susan TI - Never say die: the myth and marketing of the new old age SN - 9780307377944 : AV - HQ1064.U5 J324 2011 PY - 2011/// CY - New York PB - Pantheon Books KW - Old age KW - United States KW - Aging KW - Older people N1 - Includes bibliographical references (p. 311-314) and index; Never say old -- Youth culture : an american tradition -- Boomers : age-defying denial -- Miracles of modern medicine and other half-truths -- A mind is a terrible thing to lose -- Women : eventually, the only sex -- "Greedy geezers" and other half-truths -- The "wisdom of old age" -- Endings -- The ethics of longevity : an argument in search of facts -- Necessary bedfellows : bridges between generations old-age autonomy ER -