TY - ADVS ED - Standard Deviants (Performing group) ED - Goldhil Educational (Firm) ED - Cerebellum Corporation. TI - Marketing T2 - Standard Deviants school DVD SN - 1596260734 (program 1) AV - HF5415 .M365 2005 PY - 2005/// CY - [Haymarket, Va.], [Camarillo, Calif.] PB - Cerebellum Corp, Goldhil Educational KW - Marketing KW - Sales KW - Advertising KW - Persuasion (Psychology) KW - Consumers KW - Educational films N1 - The companion CD-ROM contains PDF file including notes and quizes on each program; program 1. The basics -- program 2. Persuasion -- program 3. Target consumers; Standard Deviants N2 - Discusses marketing topics including generating sales, mission statements, creating a marketing plan, advertising and public relations, and the four P's of marketing: product, price, place, and promotion ER -