TY  - BOOK
AU  - Angwin,Julia
TI  - Stealing MySpace: the battle to control the most popular website in America 
SN  - 9781400066940 (hbk.) :
AV  - HD9696.8.U64 M973 2009
PY  - 2009///
CY  - New York
PB  - Random House
KW  - MySpace (Firm)
KW  - News Corporation
KW  - Internet industry
KW  - United States
KW  - Online social networks
KW  - History
N1  - Includes bibliographical references (p. [271]-356) and index; Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity
N2  - Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp
ER  -