TY  - BOOK
AU  - Shiffman,Denise
TI  - The age of engage: reinventing marketing for today's connected, collaborative, and hyperinteractive culture 
SN  - 9780979802805 (cloth) :
AV  - HF5415.1265 .S55 2007
PY  - 2008///
CY  - Ladera Ranch, CA
PB  - Hunt Street Press
KW  - Internet marketing
KW  - Marketing
KW  - Technological innovations
KW  - Interactive marketing
N1  - Includes bibliographical references (p.[201]-212) and index
ER  -