TY - BOOK AU - Hornik,Robert C. TI - Public health communication: evidence for behavior change SN - 9780805831764 : AV - RA440.5 .P83 2001 PY - 2002/// CY - Mahwah, N.J. PB - L. Erlbaum Associates KW - Mass media in health education KW - Communication in public health KW - Health promotion KW - Health in mass media N1 - Includes bibliographical references and indexes ER -