TY  - BOOK
AU  - Chambers,K.Dennis
TI  - The entrepreneur's guide to writing business plans and proposals
T2  - The entrepreneur's guide
SN  - 9780275994983 (hbk.) :
AV  - HD62.5 .C423 2008
PY  - 2008///
CY  - Westport, CT
PB  - Praeger
KW  - New business enterprises
KW  - Planning
KW  - Business planning
KW  - Proposal writing in business
KW  - Business writing
N1  - Includes bibliographical references and index; Start from strength : what's in it for me? -- Capture the elusive readers : what's in it for them? -- Conquer the first draft : the easy part -- Edit for power : the hard part -- Prepare for success : develop a realistic marketing plan -- Demonstrate financial credibility : money still makes the world go 'round -- Gerry young -- Writing in the 21st century : a guide to today's new mechanics -- Raise the bar : what you are really proposing -- Tie the knot : why your proposal makes the prospect so nervous -- The art and science of persuasion : convince readers to see it your way -- Watch winners at work : a model proposal -- Appendix A: Financial ratios -- Appendix B: Estimating and calculating direct costs -- Appendix C: Key financial terms -- Appendix D: Financial resources on the world wide web
ER  -