TY  - BOOK
AU  - Folkerts,Jean
AU  - Lacy,Stephen
AU  - Larabee,Ann
TI  - The media in your life: an introduction to mass communication 
SN  - 020552365X (pbk.) :
AV  - P90 .F628 2008
PY  - 2008///
CY  - Boston, MA
PB  - Pearson/Allyn and Bacon
KW  - Mass media
N1  - Includes bibliographical references (p. 423-435) and index
N2  - An introductory college-level text examining the professional and cultural aspects of mass media within an economic framework. The text's 16 chapters address the history of mass communication; books, newspapers, magazines, the movies, radio, television, music, the recording industry, and computers; regulation; ethics; public relations; advertising; and current research on mass communication. Annotation copyrighted by Book News, Inc., Portland, OR Distributed by Syndetic Solutions, Inc
ER  -