TY  - BOOK
AU  - McQuail,Denis
TI  - McQuail's mass communication theory
SN  - 1412903718 :
AV  - P90 .M35 2005
PY  - 2005///
CY  - London, Thousand Oaks, Calif.
PB  - Sage Publications
KW  - Mass media
N1  - Includes bibliographical references (p. [571]-608) and indexes
ER  -