TY  - BOOK
AU  - Pooler,Jim
TI  - Why we shop: emotional rewards and retail strategies 
SN  - 027598172X :
AV  - HF5415.32 .P66 2003
PY  - 2003///
CY  - Westport, Conn.
PB  - Praeger
KW  - Consumer behavior
KW  - Shopping
KW  - Psychological aspects
KW  - Retail trade
N1  - Includes index; How Shopping Has Changed -- Shopping outside the Box -- The Shopping Information Gap -- The Reasons We Shop Today -- The Mindset of Shopping -- Motivations for Shopping -- Shopping from the Heart -- The Passionate Shopper -- Emotional Rewards -- Shopping in the Demographic Stages of Life -- The Challenge for Retailers -- The Levels of Retail Need -- Retail Strategies -- Internet Retailing
N2  - Pooler offers a captivating exploration of the emotional and psychological dimensions of shopping
ER  -