TY - BOOK AU - Cullen,Cheryl Dangel TI - Identity design that works: secrets for successful identity design SN - 1564969509 AV - HD59.2 .C84 2003 PY - 2003/// CY - Gloucester, Mass. PB - Rockport KW - Corporate image KW - Industrial design coordination KW - Trademarks KW - Logos (Symbols) N2 - - Profiles companies that have successfully executed their identities and reveals the graphic design strategies that set them apart- Offers an original and contemporary approach to identity design- Provides valuable information on new design strategies in a quick-hit, accessible format ER -