TY  - BOOK
AU  - Friedlob,G.Thomas
AU  - Schleifer,Lydia L.F.
AU  - Plewa,Franklin James
TI  - Essentials of corporate performance measurement
SN  - 0471203750 (pbk.)
AV  - HG4028.C4 F767 2002
PY  - 2002///
CY  - New York
PB  - Wiley
KW  - Capital investments
KW  - Evaluation
KW  - Rate of return
KW  - Performance
KW  - Measurement
N1  - Includes bibliographical references (p. 197-198) and index
N2  - Shows how managers can structure their activities and investment base to obtain the highest possible ROI. * Examines essential concepts of ROI, including the advantages of using certain techniques and the limitations associated with them. * Shows how to calculate and use EVA, MVA and other residual measures. * Suggests procedures to evaluate ROIT and other high-tech investment options. * Written in a user-friendly style with many real-world examples and best practices
ER  -