TY  - BOOK
AU  - Crawford,Tad
ED  - American Institute of Graphic Arts.
TI  - AIGA professional practices in graphic design
SN  - 1880559897 :
AV  - NC1001.6 .A44 1998
PY  - 1998///
CY  - New York
PB  - Allworth Press, Co-published with the American Institute of Graphic Arts
KW  - Commercial art
KW  - United States
KW  - Management
KW  - Marketing
N1  - Includes bibliographical references (p. 287-289) and index
N2  - Designers and their attorneys, agents, and clients can rely on this definitive, up-to-date business "bible" for the latest, most authoritative information on the practices and standards that govern the graphic design field; Coverage includes designer-client relationships such as setting fees and mutually beneficial contracts; management issues such as structuring a design firm, audits, studio safety; marketing and publicity; rights issues such as permissions, copyrights, trademarks, and licensing; and ethical issues such as standards in an electronic age and environmental concerns
ER  -