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The halo effect-- and the eight other business delusions that deceive managers / Phil Rosenzweig.

By: Publication details: New York, NY : Free Press, c2007.Description: xviii, 232 p. ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780743291255 (alk. paper) :
  • 0743291255 (alk. paper) :
Other title:
  • The halo effect and the eight other business delusions that deceive managers
Subject(s): LOC classification:
  • HD30.19 .R67 2007
Summary: "Drawing on examples from leading companies including Cisco Systems, IBM, Nokia, and ABB, Rosenzweig shows how the Halo Effect is widespread, undermining the usefulness of business bestsellers from In Search of Excellence to Built to Last and Good to Great."--BOOK JACKET.
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection HD 30.19 .R67 2007 (Browse shelf(Opens below)) Available 600466

Includes bibliographical references (p. 209-218) and index.

"Drawing on examples from leading companies including Cisco Systems, IBM, Nokia, and ABB, Rosenzweig shows how the Halo Effect is widespread, undermining the usefulness of business bestsellers from In Search of Excellence to Built to Last and Good to Great."--BOOK JACKET.

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