AUD Library Catalog

Normal view MARC view

The imagination machine : (Record no. 52782)

MARC details
000 -LEADER
fixed length control field 03032cam a2200385M 4500
001 - CONTROL NUMBER
control field 52782
003 - CONTROL NUMBER IDENTIFIER
control field AE-DuAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241127181430.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210104s2021 mau 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2020047906
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781647820862 (paperback)
035 ## - SYSTEM CONTROL NUMBER
System control number (AE-DuAU)1251871953
040 ## - CATALOGING SOURCE
Original cataloging agency GBVCP
Language of cataloging eng
Description conventions rda
Transcribing agency GBVCP
Modifying agency AE-DuAU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
049 ## - LOCAL HOLDINGS (OCLC)
Holding library TSAUD
050 #0 - LIBRARY OF CONGRESS CALL NUMBER
Classification number BF411.R44 2021
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) BF411.R44 2021
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Reeves, Martin
Relator term author
9 (RLIN) 206149
245 14 - TITLE STATEMENT
Title The imagination machine :
Remainder of title how to spark new ideas and create your company's future /
Statement of responsibility, etc by Martin Reeves and Jack Fuller.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS
Place of production, publication, distribution, manufacture Boston, Massachusetts :
Name of producer, publisher, distributor, manufacturer Harvard Business Review Press ,
Date of production, publication, distribution, manufacture 2021
300 ## - PHYSICAL DESCRIPTION
Extent viii, 201 pages :
Other physical details color illustrations ;
Dimensions 23 cm.
336 ## - CONTENT TYPE
Content Type Term Text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
500 ## - GENERAL NOTE
General note Includes index.
520 ## - SUMMARY, ETC.
Summary, etc "A guide for mining the imagination to find powerful new ways to succeed We need imagination now more than ever-to find opportunities in adversity, rethink our businesses, and discover new paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it systematically? The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, BCG's Martin Reeves and Jack Fuller provide a fascinating look into the mechanics of imagination and lay out a six-step process for creating ideas and bringing them to life. These steps are: Trigger: disrupt existing mental models and put ourselves in a more imaginative mindset, rethink: focus on "what could be" rather than "what is", act: create a feedback loop from the mind to the world and back again, amplify: spread an evolving idea to others to create collective imagination, codify: imagine a new organizational "machine" that will capture and exploit a new idea while leaving room for future reimagination, sustain: keep imagination alive to run and reinvent your company at the same time. Imagination is one of the least understood but most crucial ingredients of business success. It's what makes the difference between an incremental change and the kinds of pivots and paradigm shifts that are essential to success-especially during a crisis. The Imagination Machine is the guide you need to demystify and operationalize this powerful human capacity, to inject new life into your company, and to head into unknown territory with the right tools by your side"
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Imagination.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Success in business.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Creative ability in business.
Source of heading or term fast
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Imagination.
Source of heading or term fast
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Success in business.
Source of heading or term fast
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Fuller, Jack
Dates associated with a name 1985-
Relator term author
9 (RLIN) 206150
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Library of Congress Classification     American University in Dubai American University in Dubai Main Collection 2024-08-16 Panworld   BF411.R44 2021 5242230 2024-08-16 2024-08-16 Books
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