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Helvetica and the New York City subway system : the true (maybe) story / Paul Shaw.
Publication details: Cambridge, Mass. : MIT Press, c2011.Edition: Rev. edDescription: xi, 131 p. : col. ill., col. maps ; 25 x 29 cmISBN:- 9780262015486
- 026201548X
- Z 250.5 .H45 S53 2011
Contents:
Introduction -- The labyrinth -- Bringing order out of chaos -- Transportation signage systems in the 1960s -- The New York City Transit Authority and Unimark International -- The myth of the Helvetica juggernaut -- Standard, Helvetica, and the New York City subway system -- The fate of the Unimark system -- Helvetica infiltrates the New York City subway system -- Helvetica triumphant : the subway system today -- Chronology.
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
Books
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American University in Dubai | American University in Dubai | Non-fiction | Main Collection | Z 250.5 .H45 S53 2011 (Browse shelf(Opens below)) | Available | 5172305 |
Includes bibliographical references.
Introduction -- The labyrinth -- Bringing order out of chaos -- Transportation signage systems in the 1960s -- The New York City Transit Authority and Unimark International -- The myth of the Helvetica juggernaut -- Standard, Helvetica, and the New York City subway system -- The fate of the Unimark system -- Helvetica infiltrates the New York City subway system -- Helvetica triumphant : the subway system today -- Chronology.
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