The fundamentals of creative advertising / Ken Burtenshaw, Nik Mahon and Caroline Barfoot.

By:

Burtenshaw, Ken

Contributor(s):

Publication details: Lausanne ; [Worthing] : AVA Academia, c2006.Description: 176 p. : col. ill. ; 23 cmISBN:

9782940373185 (pbk.) :
2940373183 (pbk.) :

Subject(s):

LOC classification:

HF5823 .B866 2006

Summary: "A visually stimulating introduction to the process and application of creative advertising, with practical steps designed to hone creative skills" -- publisher.

Holdings
Item type	Current library	Home library	Shelving location	Call number	Status	Date due	Barcode
Books	American University in Dubai	American University in Dubai	Main Collection	HF 5823 .B866 2006 (Browse shelf(Opens below))	Available		5002418

"A visually stimulating introduction to the process and application of creative advertising, with practical steps designed to hone creative skills" -- publisher.

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The fundamentals of creative advertising / Ken Burtenshaw, Nik Mahon and Caroline Barfoot.

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