The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld with Thomas Teal.

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Publication details: Boston, Mass. : Harvard Business School Press, 2001, c1996.Description: xviii, 323 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Status	Date due	Barcode
Books	American University in Dubai	American University in Dubai	Main Collection	HF 5415.5 .R438 2001 (Browse shelf(Opens below))	Available		697409

Includes bibliographical references (p. 311-314) and index.

Originally published in hbk. in 1996.

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