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Redesigning identity : graphic design stategies for success / Catharine Fishel.

By: Publication details: Gloucester, Mass. : Rockport, c2000.Description: 160 p. : ill. (some col.) ; 28 cmISBN:
  • 1564966240 :
Other title:
  • Graphic design strategies for success
Subject(s): Summary: Image is king. Ten case studies plus an international showcase of work illustrate how a new visual identity can define a company and communicate its goals to the marketplace. Visual identity is a signature; learn how top firms redesign graphic signatures with success.
Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books American University in Dubai American University in Dubai Main Collection NC 1003 .F57 2000 (Browse shelf(Opens below)) Available 621334

Image is king. Ten case studies plus an international showcase of work illustrate how a new visual identity can define a company and communicate its goals to the marketplace. Visual identity is a signature; learn how top firms redesign graphic signatures with success.

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